Wednesday, October 13, 2010
Alexander Stoll, Senior Demand & Pricing Analyst
Photos: Zürich Tourismus, Cabaret Club
Zurich’s former industrial zone adopts a new identity
Chic boutiques, a wide range of restaurants and distinctive bars sit comfortably side by side. But there’s much more: Zurich’s newest 36-story landmark sets new standards. Welcome to the tallest building in Switzerland: Prime Tower. My own personal highlights here include the shopping area integrated within the railway viaduct, the centrepiece of which is the Markthalle. Some 20 farmers and food retailers from the Zurich region market their goods here. The recently-opened Viaduct is fast becoming a new people magnet, where pleasure, aesthetics and creativity come together. This part of the city, known to locals as “Kreis 5”, is also home to a pulsating nightlife scene. Night owls are advised to seek out the Cabaret Club, my own personal tip. This small but special club on Geroldstrasse is known well beyond the city’s borders, thanks largely to the appearances of renowned international DJs, such as Jeff Mills, who animate the crowd here.